Instructions for surviving the advance of E-commerce. Hints and tips (also digital) for coping with competition from e-commerce.
10.00
Is the physical shop still attractive? Tools and models for the physical channel:
Rosita Benente, responsible for customer experience, Bricocenter Italia - Fausto Pomello Chinaglia, President Ferca - Andrea Gualini, Owner Ferramenta Gualini
10.30
The figure of the wholesaler as a service and support vehicle for the off-line channel:
Sergio Capaldo, General Manager Antonio Capaldo Spa; Susanna Cagnoni, CEO Cagnoni Spa.
10.50
Shop and services offered: the opportunity of renting:
Federico Della Puppa, Analysis & Strategies Area Manager at Smart Land, Marco Prosperi, Director Assodimi/Assonolo.
11.05
When the on-line channel serves the shop. The AgriEuro Point case:
Filippo Settimi, CEO Agrieuro Srl.
11.30
What's happening in the world? Distribution examples from abroad to discover and be inspired by: Rainer Strnad, Managing editor DIY International, Dähne Verlag GmbH